Viking Books: A Legacy of Exploration in Publishing.
Viking Press, now known as Viking Books, boasts a rich history as a leading American publisher. Founded in 1925 by Harold K. Guinzburg and George S. Oppenheimer, the company set sail in the world of publishing with a spirit of adventure, reflected in its iconic Viking ship logo designed by Rockwell Kent.
Guinzburg and Oppenheimer envisioned Viking as a champion of quality literature, publishing both established and emerging voices. Their early successes included works by William Faulkner, Sinclair Lewis, and Ernest Hemingway, solidifying Viking's reputation for fostering groundbreaking American literature.
Beyond American voices, Viking ventured across the literary seas, introducing international authors like W. H. Auden, Agatha Christie, and Naguib Mahfouz to American audiences. This commitment to diverse voices broadened the American literary landscape.
In 1960, Viking established its children's book division, Viking Junior. This marked the beginning of a new chapter, bringing beloved stories like E.B. White's "Charlotte's Web" and Laura Ingalls Wilder's "Little House on the Prairie" to young readers.
A defining moment for Viking came in 1975 when it was acquired by the Penguin Group. This merger created a publishing powerhouse, allowing Viking to expand its reach while retaining its editorial independence.
Throughout the late 20th and early 21st centuries, Viking continued its legacy of publishing exceptional works. From the captivating tales of Stephen King and John Grisham to the insightful biographies of Doris Kearns Goodwin and Walter Isaacson, Viking's list encompasses a vast range of genres and styles.
Today, Viking Books remains a cornerstone of Penguin Random House, one of the world's largest publishers. It continues to champion literary excellence, bringing thought-provoking and entertaining works to readers worldwide. With a commitment to discovery and a dedication to quality, Viking Books ensures its voyage through the ever-evolving world of publishing continues for generations to come.
